• Report

  • AllParts Medical

    • From March 22nd, 2022 to March 29th, 2022

    • Completed Projects:

      • Archive/APM/Add sitelink extensions to ads in Used Philips campaign

      • Update all active ads with sitelink extensions to other pages on the site

        • Add sitelink extension for "Training" Chris March 22nd, 2022

        • Add sitelink extension for "About Us" Chris March 22nd, 2022

        • Add sitelink extension for "Search Our Inventory" Chris March 22nd, 2022

        • Add sitelink extension for "Contact Us" Chris March 22nd, 2022

      • Archive/APM/Create shared worksheet for tracking snippet additions to website

      • Create Excel file that describes, sources and tracks implementation of snippet additions to the website

        • Add entry for Google Ads phone forwarding number javascript snippet Chris March 22nd, 2022

        • Add entry for Google Ads global site tag javascript snippet Chris March 22nd, 2022

        • Create shared Google Worksheet and export as Excel file for Moe and Heather Chris March 22nd, 2022

      • Archive/APM/Create shared file for tracking Google Ads performance

      • Create a shared Google Sheet to track the KPI's for the branded and promotional Google Ads campaigns

        • Share file with Heather and Moe and review during weekly meeting Chris March 29th, 2022

        • Setup and format file with all key performance indicators (KPI's) for Google Ads campaigns Chris March 29th, 2022

      • Archive/APM/Write new ad variants for Used Philips promotional campaign

      • Write ad variants with sale language directly in ad text

        • Highlight 30% off all non-glassware used Philips parts Emily March 29th, 2022

        • Write 3 new dedicated descriptions Emily March 29th, 2022

        • Write 5 new dedicated headlines Emily March 29th, 2022

    • In-Progress Projects:

      • APM/Tasks

        • Send Heather Funk weekly deliverables report Chris March 22nd, 2022

        • Remove Canada from geographic targeting for Branded campaign Chris March 22nd, 2022

        • Remove Canada from geographic targeting for Used Philips promotional campaign Chris March 22nd, 2022

        • Send Heather month-to-date KPI's for Used Philips promotional campaign for upcoming sales meeting Chris March 29th, 2022

      • APM/Optimize Used Philips Google Ads campaign

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      • Archive/APM/Research keyword volume for non-glassware modalities

        • Reach out to Heather and ID modality types that we want to target for sale Chris March 29th, 2022

    • Reports