AllParts Medical

• From April 12th, 2022 to April 26th, 2022

• Completed Projects:

  • Archive/APM/Create MRI ad group for Used Philips Google Ads campaign

  • Create new MRI ad group for Used Philips promotional Google Ads campaign

    • Keyword research top MRI queries Chris April 13th, 2022

    • Create new MRI ad group and populate with 12 keywords Chris April 13th, 2022

    • Write responsive ad variant with 8 unique headline variations Chris April 13th, 2022

    • Write MRI-focused ad description Chris April 13th, 2022

  • Archive/APM/Organize CSS and JS web assets for Moe

  • Gather all outstanding CSS and JS web assets

    • Aggregate homepage and global CSS from AEM redesign Chris April 26th, 2022

    • Organize all Google related code snippets for Google Ads Chris April 26th, 2022

    • Organize all Google related code snippets for Google Analytics Chris April 26th, 2022

  • Archive/APM/Run internal link audit

  • Crawl all internal links to identify anything broken or misconfigured

    • Run Screaming Frog report to scan all internal links Chris April 26th, 2022

    • Identify any links resulting in a 404 server error Chris April 26th, 2022

    • Set quarterly reminder to rerun scan every 3 months Chris April 26th, 2022

• In-Progress Projects:

  • Archive/APM/Run link intersect report for top competitors

  • Identify sites linking to PartsSource, Block Imaging or Technical Prospects, but not AllParts Medical

    • Identify sites linking to all three competitors, but not AllParts Chris April 13th, 2022

    • Identify sites linking to two (of three) competitors, but not AllParts Chris April 13th, 2022

    • Identify sites linking to just one competitor, but not AllParts Chris April 13th, 2022

    • Review sites linking to all three competitor domains for new link opportunities Chris April 13th, 2022