SourceTech

• From May 17th, 2022 to May 24th, 2022

• Completed Projects:

  • Archive/ST/Update pre-configured prices on website and Foxycart

  • Update prices for Dell R740, HPE DL360 Gen10 & DL380 Gen10

    • Update price of entry-level HPE DL380 Gen10 to $3795 Chris May 23rd, 2022

    • Update price of entry-level Dell R740 to $3995 Chris May 23rd, 2022

    • Update price of performance HPE DL380 Gen10 to $7895 Chris May 23rd, 2022

    • Update price of mid-range HPE DL380 Gen10 to $5695 Chris May 23rd, 2022

    • Update price of entry-level HPE DL360 Gen10 to $3995 Chris May 23rd, 2022

    • Update price of performance HPE DL360 Gen10 to $8395 Chris May 23rd, 2022

    • Update price of mid-range HPE DL360 Gen10 to $5895 Chris May 23rd, 2022

    • Update price of performance Dell R740 to $7595 Chris May 23rd, 2022

    • Review output on website and check Foxycart add-to-cart links Chris May 23rd, 2022

    • Update price of mid-range Dell R740 to $5295 Chris May 23rd, 2022

  • Archive/ST/Implement Google Ads optimizations from account audit

  • Tasks based on Source-Tech PPC audit on 4/30/22

    • Remove lowercase "pe" from all ads Evan April 30th, 2022

    • Research why people would buy a server to identify pain points in the buying process Evan May 24th, 2022

    • Create responsive text ads based off of benefits of using Source-Tech Evan May 24th, 2022

    • Change sitelinks to anchor links so they don't redirect to different pages on the site Evan May 11th, 2022

    • Create experiment with broad keywords to gather more information about how people are searching Evan May 11th, 2022

    • change bidding strategy on all keywords in account to maximize clicks for entire account Evan April 30th, 2022

    • Create responsive search ads using the best performing headlines from expanded search ads over 3 years Evan May 13th, 2022

    • Create headlines advertising price of entry level servers (fully configured at x price) Evan May 13th, 2022

• In-Progress Projects:

  • Archive/ST/Milestone 1: Component-level server customization

  • Build functionality that allows for users to modify server components, see updated pricing, and add to cart

    • Setup shared Google Drive for entering component option data Chris May 24th, 2022

  • Archive/ST/Define strategic direction for SEO & PPC search marketing campaigns

  • Outline current and future SEO / PPC search marketing projects and set due dates for each

    • Internally review all future-status projects for SourceTech Systems Chris May 23rd, 2022

    • Prioritize all upcoming SEO & PPC projects Chris May 23rd, 2022

    • Review project plan with David Chris May 23rd, 2022

    • Prioritize projects and set due dates Chris May 23rd, 2022

• Items to Review:

  • No Questions available.