Safe & Lock
Completed Projects:
Archive/SL/Audit & optimize locksmith campaign performance in Google Ads (September, 22)
Ensure that we're getting the most out of our locksmith-focused Google Ads campaigns
HSL - Audit the keywords and search terms for all active locksmith campaigns Evan September 1st, 2022
Archive/SL/Setup and launch Google Local Services advertising campaign
Launch locksmith-focused Google Local Services campaign
Verify Google My Business page and reviews Emily March 7th, 2022
Get verification on what the background check process needs and confirm information with Derek Emily March 12th, 2022
Verify Insurance policies for Google Local Service Account Emily March 7th, 2022
Create ad schedule and budgets for Google Local Service Account Emily March 7th, 2022
Reach out to Google Local and find out why verification is taking so long Chris June 21st, 2022
Verify store licenses for Google Local Service Account Emily March 7th, 2022
Call Google Local Services and ask to "reset" KSL background-check process so we can resubmit emails for verification Evan September 13th, 2022
Create Google Local Service Account Emily March 12th, 2022
Resubmit HSL emails for background check and verification Chris September 13th, 2022
Archive/Archive/SL/Audit Callrail Calls
Audit CallRail phone call data and identify good and bad calls for each account: https://roamresearch.com//app/MarketHubb/page/iUysuSgbu
Find 3 good callrail calls and time stamp them in the notes Evan September 21st, 2022
Find 3 bad call rail calls and timestamp them in the notes Evan September 21st, 2022
Archive/SL/HSL - Enable sorting and filtering based on safe attributes
Give users ability to sort safes on category pages by attributes such as weight and dimensions
Define minimum mandatory attributes that need should output regardless of safe category Chris September 27th, 2022
Build attribute-specific sort logic into new safe category pages Chris September 27th, 2022
Add options for descending and ascending sorts for each attribute Chris September 27th, 2022
Highlight currently selected sort for improve user experience Chris September 27th, 2022
In-Progress Projects:
Archive/Archive/SL/Audit Callrail Calls
Audit CallRail phone call data and identify good and bad calls for each account: https://roamresearch.com//app/MarketHubb/page/iUysuSgbu
Find 3 good callrail calls and time stamp them in the notes Evan September 21st, 2022
Find 3 bad call rail calls and timestamp them in the notes Evan September 21st, 2022
Archive/SL/Create dedicating marketing for auto fob duplication
Create landing pages and drive traffic for auto fob duplication services
KSL - Add header and navigation links pointing to autofobs.com site Chris September 22nd, 2022
HSL - Create Google Ads ad group targeting "auto fob" duplication services Evan September 27th, 2022
Archive/Archive/SL/HSL - Redesign safe category pages
Enhance layout and mobile-experience for category listing pages
Create new page template for outputting all safes within the same parent category Chris September 26th, 2022
Design new card panel layout for display safe information and product attributes Chris September 26th, 2022
Upload JEWEL and Perma-Vault logos to media library Evan September 27th, 2022
Update page template to show all safes of a given category Chris September 27th, 2022
Tasks:
Send update of Google Local Service account verification to Derek and Jacob Chris Safe & Lock September 20th, 2022 task
Consolidate disparate "optimize safes" projects in Roam Chris Safe & Lock September 22nd, 2022 task
HSL - Migrate updated safes content from staging to production and notify Jacob Chris Safe & Lock September 22nd, 2022 task
HSL - Add txt record to DNS server - google-site-verification=L-07zifYZTyGtCEKyXMH4bYL4P00zG-7oCklTQETu5M Chris Safe & Lock September 22nd, 2022 task
KSL - Add txt record to DNS server - google-site-verification=6v9PmUl7pj2wJ05YLbuj87Lx5BK9WSkUR6VPXF8DFiw Chris Safe & Lock September 22nd, 2022 task
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