• Tasks

    • For Client: AllParts Medical

      • Add keyword to "Allparts" (Branded) adgroup - "philips all parts" Evan AllParts Medical September 20th, 2022 task

      • For Client: AllParts Medical

      • Add keyword to MRI adgroup - "mri machine prices" Evan AllParts Medical September 20th, 2022 task

    • For Client: AllParts Medical

      • Add new keyword to MRI adgroup - "MRI Machine Cost" Evan AllParts Medical September 20th, 2022 task

    • For Client: AllParts Medical

      • Add new keyword to "Allparts" (Branded) adgroup - "all parts medical nashville tn" Evan AllParts Medical September 20th, 2022 task

    • For Client: AllParts Medical

      • Add negative keyword from search terms report: doctor Evan AllParts Medical September 20th, 2022 task

    • For Client: AllParts Medical

      • Add negative keyword from search terms report: mission Evan AllParts Medical September 20th, 2022 task

    • For Client: AllParts Medical

      • Add negative keyword from search terms report: group Evan AllParts Medical September 20th, 2022 task

    • For Client: AllParts Medical

      • Add negative keyword from search terms report: news Evan AllParts Medical September 20th, 2022 task

    • For Client: AllParts Medical

      • Add negative keyword from search terms report: animal Evan AllParts Medical September 20th, 2022 task

    • For Client: AllParts Medical


  • Evan

    • Safe & Lock

      • Audit

        • SEO

          • Averaging around 2-2.5k organic traffic/month (65-83/day) from Jan-June '22 but September is only at 1,030 with only 11 days left in the month

          • Traffic started to take a hit around August 31st, where we were going from about 65 ish /day down to 50 ish/day

          • What were the top pages during our "peak?" and their traffic? (Use entrances and not pageviews as data source)

            • Home page - 521

            • Used safes - 276

            • Safes for sale - 64

            • Gun Safes - 85

            • Home/office safes - 57

        • PPC

        • CallRail Conversions

          • Something is going on with HSL's call system...

            • Filter --> Google ads traffic. Filter - Duration (shortest calls first)

            • A bunch of calls that are going straight to "Press 1 to speak to an available locksmith" then they press one and another automated message "we do not have any locksmiths available for the weekend" - Happened 6 times just this week alone on paid traffic. (all were locksmith queries)


  • Chris

    • For Client: Personal

      • Fill out trade-in form on Apple for macbook pro Chris October 13th, 2022

    • For Client: Safe & Lock

      • HSL - Migrate staging database to production and alert Jacob Chris Safe & Lock September 22nd, 2022 task

    • Safe & Lock

      • For Client: Safe & Lock

        • Upload analytics.txt file server to regain admin control of Google Analytics account Chris Safe & Lock September 22nd, 2022 task

      • For Client: Safe & Lock

        • Send update of Google Local Service account verification to Derek and Jacob Chris Safe & Lock September 20th, 2022 task

      • Archive/SL/Setup and launch Google Local Services advertising campaign

        • Evident is trying to certify me. I will need to call Google Local Services and have myself removed from background check process.

      • Meeting Notes

        • Review Safe & Lock meeting notes Evan September 20th, 2022

        • Client Feedback

          • Derek DeSola said last week was one of the "shittiest revenue weeks we've had in 6 months" Business Performance

            • Safe sales at HSL was $3,000 last week. That's only 1-2 safes. KSL was at $15,000

            • Safe Moving at HSL are usually booked 6-12 jobs out (2-3 days out). Have recently only been booked 1 day out

            • Locksmith were "dead slow" last week and yesterday for HSL.

          • Archive/SL/HSL - Enhance design of product detail and category listing pages

            • Modal

              • Put a heading above icons "Submit form to get:"

                • Help to clarify the icons aren't links

          • Archive/SL/Create dedicating marketing for auto fob duplication

            • Derek DeSola wants to market our ability to provide this service

              • Dedicated Google Ads campaign and landing page for auto fob duplication

            • Overview of service:

              • We CANNOT replace lost keys

                • We only duplicate. User must at least one key.

              • We are NOT mobile

                • Users must be able to get to the store

              • We service MOST OEM's, but not all

                • Jacob will send us list of OEM's that we cannot create duplicates for

          • KSL dedicated link for auto fob

        • Report

          • Successfully deployed website! Outputted new page at Reports/Safe & Lock/09-20-22.

    • AllParts Medical

      • Archive/APM/Review grouped search term insights and apply changes to account

        • Recommendations from Google Ads Insights tab

      • Meeting Notes

        • Block threw an error while running: <%DEPLOYSITE%> Outputted new page at <%TAG:<%GE...

    • Checkpoint Surgical


  • Beginner JavaScript Learnings

    • Module 2 - Functions

      • Debugging selected element using $0 in console

        • // Shortcuts for Chrome dev tools
          
          // Get the last element selected
          $0
          // Get the second to last element selected
          $1
          // Get the first <p> element
          $('p')
          // Get all <p> elements
          $('p')

      • Network Requests allow you to see the files being loaded in the browser

        • Fetch XHR show the data being sent out

      • Breakpoints allow you define where the code should stop running

        • Right click on an element in Google Dev Tools

          • Break when a DOM element is changed: break on --> attribute modification

    • Module 3 - The Tricky Bits